Dec
13
Dell’s ‘Ready to live it’ campaign
Filed Under @ POKE NY - 2007/08, Concept, Copywriting, Dell, Strategic, The Dead Zone
Designed to bet the ying to Mother’s print yang, this site sadly never saw the light of day. At the top, we see the landing page state. Once you interact, the site spins to show you what’s goin’ on inside - not just the computer, but how playing on the Dell affects you physically. On the bottom right, an example of one of the banners to drive to the site.
Comments
Leave a Reply






